The logo of 'Café de El Salvador' - see image header - represents El Salvador's coffee culture through the man, symbol of work and great knowledge as a coffee growing country for over 200 years. 

The basket is symbol of wealth and also tool of the coffee pickers to achieve quality. The woman, center of families, represents the soft and delicate hand for quality control in the process of the production chain. She has her hands up in praise and appreciation for all the goods received.